Creative Lead
- New Zealand
- Permanent
- Full-time
- Develop engaging advertising campaigns and brand collateral to support Farmers brand and sales strategy across all channels.
- Demonstrate a clear understanding of the Farmers customer and Farmers brand.
- Ensure visual excellence and consistency across all material and communications that reflects the values, tone of voice and visual aesthetic of the Farmers brand.
- Ensure photographic art direction and styling of images for Farmers brands is on brief.
- Lead team of Designers/ Art Directors to deliver work to a high standard.
- Build strong relationships with internal peers and specialist teams that are trusted and collaborative e.g. Visual Merchandising, Marketing + Social, eCommerce, and Production.
- 15-20+ years of art direction experience, ideally in retail, fashion, or advertising agency.
- Campaign TVC concept and storyboard experience.
- Hands on experience with art direction of stills photography and image selection.
- Proficient in InDesign, Photoshop, and Illustrator.
- Communications arts and design diploma/ degree or other relevant education/training.
- TVC/ Content/ Video/ Digital experience and knowledge. Thorough understanding of the concept and production process.
- Excellent leadership interpersonal and communication skills.
- Strong organisational skills and ability to multi-task and prioritise a variety of projects.
At Farmers, we're proud to be a trusted part of Kiwi life. We combine tradition with innovation and are constantly evolving to meet customer expectations. Here, your creativity will have real impact in shaping how millions of New Zealanders experience our brand.